I’m intrigued by GlobalPost, both from the perspective of this project of ours but also as a news junkie who is really hoping there’s still something to read in 2022. It’s characterized in the media as a project started by a guy who knew he’d never get another foreign assignment, as going places big media is retreating from.
To me, it seems like perhaps the media organization of the future. It’s cheap to run — he uses folks who are already living abroad, and pays them $1000 a month on the assumption they continue writing for other outlets — and diverse by its nature. It doesn’t pretend to be exhaustive — “We cannot cover every plane crash or be there for every press conference,” Sennott told the AP — but appears set to be a fascinating glimpse into what matters in many places around the world.
And, it has an interesting financial model.
From the AP story:
Journalists also will receive equity stakes in the privately held company, Global News Enterprises. Those shares vest over five years and collectively could give the journalists ownership of half of the stake that is not held by the company’s 14 original investors. Those investors, who have put up $8.2 million, include former Boston Globe Publisher Benjamin Taylor and Paul Sagan, chief executive of Akamai Technologies Inc. in Cambridge, Mass.
I need to think more about what all that means, but one thing jumps out immediately: the company expects a loss for three years?! And that’s what they’re saying publicly; they must expect a worst-case that’s far longer. We’ll work on finding out more about the details of how they operate — stay tuned.
The launch of GlobalPost comes amid a slowdown in online advertising, the source of more than half of the company’s projected revenue. Its chief executive and co-founder, Philip Balboni, said the company expects to operate at a loss for three years as it develops two other key sources of income — sales to newspapers and a $199-a-year subscription for premium content, such as more detailed information on emerging markets.